AI in Marketing: The Future of Intelligent Brand Engagement
Introduction
Marketing is all about data-driven accuracy, real-time personalisation, and predictive insights rather than just creativity and intuition in today's hyper connected digital economy. Artificial intelligence (AI), which is revolutionising how brands comprehend, interact with, and convert their audiences, is at the core of this change.
AI is enabling marketers to develop more intelligent, quicker, and more successful strategies through anything from sentiment analysis and content creation to automated advertising and intelligent customer segmentation. This blog examines how artificial intelligence (AI) is transforming contemporary marketing and why it's quickly becoming
a crucial part of any progressive brand's strategy.
12 June 2025
Marketing
10 Min
Shrikant M
Table of Contents
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